Marco Fabrizio worked as the lead creative director to help bring Undermind’s vision to life in the form of a website. He decided to tap into millennial’s early memories of dial-up internet. The goal was to give the subconscious feeling of these radically designed web pages which encompassed harsh lines, basic layouts, and images sporadically sitting on pages with no blending of any sort. At the same time, he wanted to tap into modern minimal design that leveraged soothing colors, negative space, and simplicity. This combination of ideas resulted in Undermind.xyz’s final product. A visual display of modern minimalism with notes from the past.
UNDERMIND
Undermind website
SERVICES
Project Management
Creative Direction
Mood Board Composition
Marco Fabrizio worked as the lead creative director to help bring Undermind’s vision to life in the form of a website. He decided to tap into millennial’s early memories of dial-up internet. The goal was to give the subconscious feeling of these radically designed web pages which encompassed harsh lines, basic layouts, and images sporadically sitting on pages with no blending of any sort. At the same time, he wanted to tap into modern minimal design that leveraged soothing colors, negative space, and simplicity. This combination of ideas resulted in Undermind.xyz’s final product. A visual display of modern minimalism with notes from the past.
